How Emilia Rizzuto’s All Things Elderberry Became the Family Wellness Brand America Is Turning To

When Emilia Rizzuto handed out bottles of homemade elderberry elixir at her local school bus stop, she wasn’t trying to build a business—she was sharing what helped her heal. But the impact was instant. A single post turned into hundreds of messages, and soon Emilia found herself at the center of a growing movement toward clean, community-based wellness. That spark gave birth to All Things Elderberry, a fast-growing brand now known for everything from antioxidant-packed teas and gummies to first-pressed juice elixirs and nostalgic jellies.

Today, Emilia’s products are trusted in homes across Missouri—and increasingly across the country—because she’s not just selling wellness. She’s making it practical, personal, and pure.

Why It’s Time to Stop Thinking of Elderberry as a “Cold Season” Fix

For thousands of years, elderberry was used regularly as a natural remedy—long before modern medicine took center stage. Hippocrates, the father of medicine, even called it ‘the medicine chest.’ Emilia wants to bring this ancient wisdom back into everyday use, not just as a reaction to illness, but as a proactive approach to wellness.

Elderberry isn’t just immune support,” she explains. “It helps with heart health, brain clarity, inflammation, even allergies. So why are we limiting it to just a few months a year?”

Her belief is now echoed by emerging research, including studies from Missouri-based universities that point to elderberry’s cognitive and circulatory benefits. At All Things Elderberry, this science shows up in product design—from herbal teas meant for travelers to clean honey straws that athletes use as a pre-workout energy boost.

And at the heart of it all? Emilia’s Everyday Elderberry Elixir—made from this season’s first-pressed juice, never from dried berries shipped from who-knows-where. It’s cold-processed to preserve every antioxidant, just as nature intended.

Full Transparency, Small-Batch Integrity

Emilia’s philosophy is simple: no gimmicks, no shortcuts. Just clean, honest products made with the same care she puts into her family’s health.

Each elixir, gummy, and tea bag is handcrafted using ingredients she personally approves—organic elderberries sourced from Missouri farms, raw honey from local beekeepers, and spices like clove and ginger known for their healing properties. Unlike many mass-produced brands, her products never contain corn syrup, synthetic fillers, food dyes, or preservatives.

Even the details matter: tea bags are microplastic-free, packaging is reusable and eco-conscious, and production stays close to home in Missouri-based facilities Emilia oversees herself.

“I didn’t like how teas were packaged. I didn’t like how supplements were labeled. So I changed it,” she says.


A Business Built from Real Struggles—and Real Science

The idea behind All Things Elderberry didn’t come from market data—it came from personal necessity. As a child living with Crohn’s disease, Emilia struggled to find supplements that didn’t aggravate her condition. That frustration led her to study holistic nutrition, and eventually to create her own formulas using ingredients she trusted.

When she first crafted an elderberry elixir for her family and friends, she had no labels, no business plan—just a genuine desire to feel better. And people responded. “It grew naturally because it worked,” she recalls. That humble beginning has since scaled into a full wellness line still rooted in transparency and ethical sourcing.

Testimonials That Feel Like Family

Emilia’s growth isn’t driven by ads or influencers—it’s powered by word of mouth and lived results.

There’s the woman whose pneumonia hasn’t returned since using the elixir daily. The family who used to have constant sick days, now praising how colds barely last 48 hours. Seniors who turn to the products for joint relief, and teachers who keep elderberry tea in their desks as a calming, healthy alternative to coffee.

One bottle of elixir, for example, can safely support kids over one year old, parents, and grandparents—all with a single product line. “You don’t have to buy five different things for five different people anymore,” Emilia says. “It’s one of the most rewarding things to hear from our customers.”

More Than a Brand—A Movement That Gives Back

All Things Elderberry isn’t just about wellness—it’s about revitalizing local communities.

Emilia partners with Missouri-based elderberry growers and regional beekeepers, helping small farms convert land into high-value, regenerative crops. She keeps sourcing close to home and intentionally avoids overseas supply chains when better local options are available.

“We’re not just helping people feel better,” she says. “We’re helping farmers grow something sustainable—and giving families something safe.”

Conclusion

What Emilia Rizzuto has built with All Things Elderberry is nothing short of a wellness revival: rooted in real ingredients, driven by lived experience, and scaled with heart. With every elixir, clean gummy, and microplastic-free tea, her brand proves that modern wellness doesn’t need to be complicated—it just needs to be real.

If you’re tired of hype-driven health products and ready for something grounded, gentle, and effective, All Things Elderberry might just become your next go-to.

Discover the full line at allthingselderberry.com